Contact Details
Email - hello@thedrdigital.com
Phone- +44 07476 593 048
What We Do
Engineering Scalable
Growth Systems
We don’t sell general marketing services; we build the data systems required for reliable, predictable scale. Our solutions are designed to eliminate guesswork, prove ROI, and automate your path to sustainable revenue growth.
What We Do
The Data Diagnostic
We start by identifying the critical gaps that are costing you money and slowing your growth. These entry offers are designed to give you immediate, actionable clarity.
Tracking Health Check
"Is my data reliable?"
Diagnose fundamental issues in your GA4, GTM, and CRM setup. We provide a customized report showing exactly where your tracking is failing and costing you wasted ad spend.
Tracking Health Check
"Is my data reliable?"
Diagnose fundamental issues in your GA4, GTM, and CRM setup. We provide a customized report showing exactly where your tracking is failing and costing you wasted ad spend.
Conversion Funnel Diagnostic
"Why are leads dropping off?"
A focused analysis of one core marketing funnel. We map the leaks, identify the bottleneck stages, and propose immediate, data-backed fixes to boost conversions.
Our Solutions
The Pillars of Data-Driven Growth
What we do fall into three specialized pillars, providing a complete solution from initial data clean-up to full automation and predictive analysis.
Pillar 1
Data Infrastructure & Intelligence
Fixing fragmentation and delivering clarity.
Marketing Data Tracking
Full implementation and auditing of GA4, GTM, and CRM data points. We ensure every user action, conversion, and event is accurately recorded, forming a single source of truth.
Guaranteed data accuracy for confident budget decisions.
Real-time Analytics Dashboards
Custom development of executive and tactical dashboards using Power BI or Looker Studio. Access your KPIs in real-time without logging into multiple platforms.
Accelerated decision-making and clear visibility into performance.
Custom Data Solutions
Design and implementation of data pipelines (ETL), data warehousing, and necessary integrations to connect disconnected systems (e.g., Stripe, billing, CRM, ads).
Scalable data architecture built for growth and longevity.
Pillar 2
Performance & Optimization
Maximizing ROI and optimizing ad spend.
Multi-Touch Attribution
Moving beyond last-click. We implement models that accurately credit every touchpoint in the customer journey, from first impression to final conversion.
Identify true high-ROI channels and stop wasting money on underperforming platforms.
ROI & ROAS Optimization
Detailed analysis of marketing expenditure versus revenue generated. We provide specific recommendations for ad budget reallocation based on granular performance metrics.
Proven increase in net revenue and campaign efficiency.
Conversion Funnel Optimization
Deep-dive analysis of user behavior through your funnel. We use behavioral data analysis and A/B testing insights to fix abandonment and drop-off points.
Lower CPA and a significant boost in trial sign-ups/lead quality.
Behavioral Data Analysis
Advanced analysis of how specific customer segments interact with your product and content. We identify trends and user pathways that indicate high lifetime value (LTV).
Uncover hidden revenue opportunities and refine targeting strategies.
Pillar 3
Automation & Scale
Building systems that deliver revenue automatically.
CRM & Marketing Automation
Setting up, optimizing, and integrating your CRM (HubSpot, Salesforce) with marketing tools. We build automated lead scoring and nurturing workflows.
Increased efficiency and automated revenue delivery.
Paid Ad Performance Optimization
Using clean data to refine audience segmentation, testing strategies, and budget controls across Google Ads and social platforms (Meta, LinkedIn).
Sustainable scaling of ad spend with verifiable ROAS.
Revenue Growth Strategies
High-level consulting that leverages predictive modeling and scenario planning to forecast growth. We help define the strategies that lead to accelerated, predictable revenue.
Confidence in budgeting and strategic business forecasting.
Core Services
Summary of Our Core Services
1
Precision Data Tracking & Attribution Setup
Stop guessing what works. We build a verifiable, single source of truth for all your marketing and sales data.
This is where growth starts. If your tracking is broken, every budget decision is a gamble. We move beyond basic reporting to implement advanced tracking models that ensure every click, lead, and revenue dollar is accurately measured and attributed.
- GA4, GTM, and Pixel Mastery: Complete setup, auditing, and maintenance of your Google Analytics 4, Google Tag Manager, and all ad platform pixels (Meta, LinkedIn, TikTok).
- Multi-Touch Attribution Models: Implementation of custom attribution models that accurately credit every touchpoint—from the first impression to the final conversion—to reveal the true ROI of your entire mix.
- UTM Structure & Integration: Developing a clean, consistent UTM structure and ensuring flawless data flow between your ads, website, and CRM.
- Custom Data Layer Implementation: Engineering the website's data layer to capture crucial behavioral events necessary for sophisticated analysis and retargeting.
The Value: Guaranteed Data Accuracy. Confident decisions start with numbers you can trust. No more wasted ad spend due to unreliable data.
2
Executive Marketing Dashboards & BI Reports
Get the truth about your marketing in minutes, not hours. We put the power of Power BI in your hands.
Fragmented data is useless. We consolidate data from all your sources (CRM, Ads, GA4, Billing) into intuitive, custom Business Intelligence dashboards built for speed and clarity.
- Real-time Power BI Dashboards: Custom development of executive, tactical, and operational dashboards using Power BI or Looker Studio, tailored to your core KPIs (CAC, LTV, MQLs). ROI/ROAS Tracking & Visualization: Creating automated rep
- ROI/ROAS Tracking & Visualization: Creating automated reports that clearly visualize the Return on Ad Spend (ROAS) for every campaign, channel, and audience segment.
- Audience and Creative Performance Insights: Dashboards that immediately highlight which creatives and audience segments are driving the highest revenue, accelerating your testing and scaling efforts.
- Custom Data Solutions & ETL: Deploying data pipelines (ETL) to pull disparate data sources together, creating the Single Source of Truth that feeds your reports.
The Value: Accelerated Decision-Making. Clear, real-time insights mean your team can act on opportunities immediately, outmaneuvering the competition.
3
Conversion Funnel Optimization
Plug your revenue leaks and increase conversions by fixing high-friction points in your customer journey.
We use forensic data analysis to diagnose why leads are dropping off and customers are abandoning carts or trials. We transform the funnel into a predictable revenue engine.
- Full-Funnel Tracking & Audit: Comprehensive analysis of conversion rates and behavioral data at every stage of the funnel, from awareness to revenue.
- Conversion Rate Analysis: Deep-dive into user behavior, heatmaps, and event data to identify the exact moments users hesitate or abandon the journey.
- A/B Testing & Behavioral Analysis: Designing, executing, and analyzing data-driven tests that reliably increase core conversion rates, turning more visitors into leads.
- Funnel Benchmarking & Strategy: Setting clear performance benchmarks and designing a data-backed strategy to achieve them, ensuring sustained improvement over time.
The Value: Predictable Revenue. Lower your Cost Per Acquisition (CPA) and boost your trial sign-ups/lead volume by converting more of the traffic you already have.
4
CRM + Lifecycle Automation
Automate growth, retention, and win-back campaigns from first click to loyal customer.
We integrate your CRM and marketing tools to build sophisticated, behavior-triggered customer journeys that nurture leads, reduce churn, and maximize customer Lifetime Value (LTV).
- HubSpot, ActiveCampaign Setup & Integration: Expert configuration and integration, ensuring seamless data flow between marketing, sales, and billing systems.
- Lead Scoring & Pipeline Automation: Developing data-driven lead scoring models to prioritize sales efforts and automating the hand-off between marketing and sales.
- Retention & Win-Back Campaigns: Designing and automating behavior-triggered email journeys (e.g., purchase, trial-end, website visit) that maximize engagement and recover lost revenue.
- Customer Journey Mapping: Defining the optimal automated path for high-value segments, ensuring the right message reaches the right audience at the perfect time.
The Value: Increased LTV & Efficiency. Automate repetitive tasks and ensure every customer receives a personalized, timely experience that drives loyalty.
5
Paid Ad Optimization (with Full Tracking)
Maximize ad spend ROI with data-backed campaigns. We scale your spend aggressively and confidently.
We ensure every ad decision is based on verifiable, multi-touch attribution data, enabling you to scale budgets efficiently and profitably across all major platforms.
- Google, LinkedIn, Meta Optimization: Continuous analysis and optimization using detailed ROI and ROAS dashboards to inform bid adjustments, budget reallocation, and testing.
- Integrated Tracking & Attribution Setup: Ensuring all ad platforms are fully integrated with your CRM and attribution models for transparent performance measurement.
- CAC-to-LTV Ratio Dashboards: Creating executive-level reports that constantly monitor the crucial relationship between your Customer Acquisition Cost and Lifetime Value, essential for aggressive scaling.
- Audience Segmentation & Lookalike Modeling: Leveraging clean data to refine audience targeting, leading to higher-quality leads and more profitable conversions.
The Value: Sustainable Scaling. Grow your ad budget aggressively while maintaining control, knowing that your campaigns are constantly optimized toward your profitability goals.
Virtual Assistant
Get complete admin support for your business operations on an à la carte basis.
Whether it’s the amazing world of social media, or those boring data entry tasks, or even working on overhead costs. We can do anything and everything! Because we know how important personalisation is for a growing business like yours.